RPGs – Bad Reputation A feminist pop culture adventure Tue, 08 Jan 2013 07:35:55 +0000 en-US hourly 1 https://wordpress.org/?v=5.6 37601771 [Guest Post] D&D, and Who It’s Packaged For /2013/01/08/guest-post-dd-and-who-its-packaged-for/ /2013/01/08/guest-post-dd-and-who-its-packaged-for/#comments Tue, 08 Jan 2013 07:30:14 +0000 http://www.badreputation.org.uk/?p=12991
  • Rabalias of RPG-gaming blogging collective Black Armada sent us this post, together with a petition. And if you have a guest post brewing in your brain, you know the drill: email us on [email protected].
  • Dungeons and Dragons (D&D) is the single most famous roleplaying game in the world, the route most people got into roleplaying, and the flagship of the hobby. So it’s a tragedy that the game is pushing away potential fans through artwork and even game text that is overwhelmingly focused on one customer demographic: white men.

    A D20 dice. Image creative commons.

    Photo via Flickr user Megan Knight (http://www.flickr.com/photos/meganknight/5497474167/)

    That’s a pretty provocative statement, right there. But I’m confident in making it, because the evidence is there for anyone who wants to see it. You could start by flipping open a copy of pretty much any D&D book and looking through the artwork. See how many women and people of colour you can find – and then see how many of them are half-dressed or made to look weak or submissive.

    Actually, you don’t need to, because someone already did it for you. Anna Kreider reviewed the artwork in the D&D 4th edition books (specifically the Dungeon Master’s Guide, Players Handbook, Players Handbook 2 and the Adventurer’s Vault) and rated the images therein.

    Kreider’s findings were striking – of the 40% or so of humans (and demi-humans) that were depicted as female, well over a third hit each of the measures she chose (being half-dressed or posed in a sexually suggestive way, for instance). Needless to say, the remaining 60% of images, the ones which were of men, tended to be wearing more clothes, in more active, non-sexual poses.

    It gets better, because Chris Van Dyke had a look at D&D from the perspective of race. He was able to find only two examples of a non-white character in the core books of all four numbered editions of D&D. That means non-white folks are practically invisible in D&D.

    Now, these findings are based on subjective judgements. That’s unavoidable, because things like “sexually suggestive” and “white” can often only be judged subjectively in artwork. You can go and judge for yourself if you doubt their conclusions. But I think if we’re honest, these results only confirm what most of us already knew from experience.

    It isn’t the end of the world. I’ve enjoyed lots of pop culture replete with sexism. And after all, it’s only a fantasy! But then again, shouldn’t our fantasy worlds contain a richer variety of creatures than real life? And what does it say to potential new gamers if they can’t find a picture of someone like them anywhere in these books? Is D&D really just a game about white dudes slugging it out in a dungeon somewhere? I don’t think so.

    OK, so what to do about it? I love roleplaying, and despite years of moaning about the mechanics, I still love D&D. The fact that it’s not exactly a beacon of gender and racial equality is, for me, an obstacle to be overcome rather than a sign I should give up on the game altogether.

    It so happens that Wizards of the Coast are writing a new edition of D&D right now. That’s why I put together a petition calling on them to do better.

    If you’ve read this far, maybe you agree with me – and if so, it would be great if you went and signed it, and better yet share it with your friends and encourage them to sign too.

    The petition won’t change anything in itself. Wizards of the Coast could ignore it, and maybe they will. But if they can see that there are hundreds of gamers out there who want more than whitewash and chainmail bikinis, maybe they’ll respond. We owe it to the hobby to give them a clear message.

    • Rabalias is a leftie, feminist Londoner and veteran roleplayer. He plays and GMs more than any normal person and less than he’d like to. He designs games in the time he has left over from playing them, and blogs about roleplaying at Black Armada. Rabalias has two cats and a lady companion who also roleplays, which is pretty sweet.
    ]]>
    /2013/01/08/guest-post-dd-and-who-its-packaged-for/feed/ 1 12991
    [Guest Post] Women and LARP: The Other Side of the Coin /2011/11/08/guest-post-women-and-larp-the-other-side-of-the-coin/ /2011/11/08/guest-post-women-and-larp-the-other-side-of-the-coin/#comments Tue, 08 Nov 2011 09:00:14 +0000 http://www.badreputation.org.uk/?p=8034 This post was sent in by reader and commenter Ribenademon as a response to another earlier guest post, Some Thoughts On Women In LARP. Quick trigger warning: this post discusses some quite graphic misogynist language.

    Tomorrow, we’ll conclude the discussion that first post has generated with a post from our own team, since we’re no strangers to LARP ourselves…1

    LARP is sexist in the same way that many things we can know and touch in our society are sexist. It’s a broad sweep to say it is primarily played by white, male, ostensibly middle class individuals often lacking in social skills and hygiene, and it’s increasingly not true or fair to do so.

    A woman dressed in a toga-style robe at Odyssey. Photo by Flickr user ara, shared under Creative Commons licenceIn this response to Al’s post I’ll speak about the games that have informed my perspective – Lorien Trust, PD’s Maelstrom and Camarilla/Vampire LARP. I’ve been LARPing for about 11 years now. It’s probably also appropriate to point out that I am a cis male and therefore I won’t experience sexism – at least, not in any way comparable to most female players.

    LARP is, primarily, a male-dominated game – just on the basis of who attends. Women can and do come and play, but as Al notes in his post, it is often (though not exclusively) as tag-along girlfriend characters. Women who subvert this and succeed in the game, whilst sometimes respected, often become more of a target for “PVP” (“player versus player” conflict) than male players succeeding in the same manner, simply because they’ve deviated from an assigned social position.

    In a highly anecdotal and unscientific manner I’m now going to list a few instances of sexist and/or straight up misogynist behaviour I’ve witnessed whilst LARPing. I’m listing them because I feel they most accurately depict common manifestations of sexism within LARP, and I promise they’re all true. They’re absolutely not true of every male player, but they do definitely exist and they’re not rare like a dinosaur. They’re also not especially true of one system over another.

    “Humour” and Misogyny

    First off, myself and a NPC (non-player character) were standing around during a major Lorien Trust game watching people walk by. Half a dozen teenage girls in ballgowns walked past us. They were pretty smiley and seemed to be having a laugh in the sunshine.

    NPC: Aww, look at them! Don’t they look all bless and nice!
    Me: Aww, yeah!
    NPC: Fair play though, as soon as they hit the stroke of 16 they’re going to get the living fuck raped out of them.
    Me: WTF?!

    The untyped climax of this story is that I said that this was not a cool or acceptable thing to say, and I did not think it was on. It had definitely been said in such a way as to suggest that such abuse would be quite desirable/fun were it to take place. My reaction caused a significant souring of attitude towards me both from the individual I had this exchange with and also from the people generally around this person – it was felt that I was making a fuss over nothing and should just “take a joke”. I’ve heard similar comments from other individuals and small groups, as far as I can remember though only when there was no female player or female member of staff around to overhear.

    I can also cite numerous cases where a “provocatively” dressed female player was scorned and massively disparaged for “being a slag”. This often seems especially likely to happen if she has achieved some kind of success in the game, and it’ll range from jokes about what “whorish behaviour” must have taken place to get said advantages to just straight up behind-the-back savaging:

    Male Player 1: Yeah, I hear she’s a virgin.
    Male Player 2: At this event, maybe.
    Male Player 3: If we went to kill her character, we could be half way through and then be like “OK, we won’t kill you if you suck us off”.
    Male Player 4: Then kill her anyway afterwards. If she complains to a ref just say she’s trying to get out of being killed because she’s a cheating bitch.

    This sort of shared humour goes way beyond risky “laddish” jokes told privately amongst men, and in some cases actively steps towards hate. It also suggests that actual sexist action – even where it is less extreme than the above – is more and more being seen as okay (or desired?) at LARP amongst some parties.

    Gender Roles

    It’s already been identified that women can play prostitutes or healers in many systems, and that alternatively they can make a push into a more ‘competitive’ character that is less traditionally ‘feminine’ (at least in terms of many LARPs’ expectation of what is appropriate for a woman to play). Women who choose these characters may find they are competing with male player characters in a way that male characters do not have to. A male character that is not a caricature or inversion of masculinity can compete with any other character on the strengths and weaknesses of their character. A female player character, unless she wants to be ignored outside her group of mates in roleplay, can expect to be treated principally as a woman rather than as a magician or a priest or whatever else first – unless she is particularly vigorous IC and manages to defy being categorised as some kind of “slag” – or indeed “just” a female.

    Photo of a woman with long red hair shown turned to the side. Her hair obscures her face but she is wearing elf ears and carries a larp sword. Photo by Flickr user nitsrejk, shared under Creative Commons licence

    Casual Sexism

    The above are fairly extreme examples of nastiness I’ve seen happen at LRP events, but there’s also milder general and casual sexism. Pleasingly, this sometimes goes wrong. About two years ago I was at an event where four very hard, very killy male combat characters all died from drinking the poison that a corseted and large breasted female character served them from a bottle of mead when she came into their camp. This is quite believable – boys are often stupid, and many like breasts, whilst also assuming that “girls are bound to be harmless”. A few camps down? Oh, how we laughed.

    There’s a good line in utilising sexism in this way that can be done by women at LARP events, although this is still arguably a hideous cop-out in terms of actually being able to play the same game as male players, on top of whether you find it distasteful or not. Some (usually) female players create characters who work in the in-character sex industry, the background to which rarely involves STIs, violence, drug abuse, sexual assault or any of the other issues of the real world sex industry. This is an interesting thread off of the infamous Rule 7 forums about how to play through the in-character sex industry with “sex” as both a business transaction and a romantic interaction.

    It also cuts (very, very slightly) both ways: as a male player, I’ve played character types who were meant to be without gender or sexuality and found that some female players attempted to use what I’ve perceived as out-of-character flirting when interacting with me, probably because as a male player I’m perceived as potentially at least a bit sexist in my behaviour. A more advanced manifestation of sexism in LARP is what I like to think of as “harem” behaviour. This is where a female player deliberately cultivates around her – both in and out of character – a small collection of young men that follow her around and who do what she wants – in a way that I think is often distinct from simply being a female group leader with group members who happen to be male. I think I can see in this a recognition that some women feel they can’t compete in the same way as male players because of sexist attitudes and general uncomfortable treatment. Instead they may feel the need to cultivate a group of male characters to act through – or to provide enough security to roleplay with the rest of the field in such a way that is insulated on their terms, without being either leched at or just ignored.

    In LARP and in Life

    I think my main issue and argument is that all the examples above translate neatly across from real life. Sexism does happen a lot in real life, but there is an increasing social and political movement backed up by law to reduce and prevent discrimination. However, in a LARP game, there is only what players and system are prepared to step up against and say “NO” to. There is no standard of behaviour that can really be expected to be enforced beyond the absolutes of “no out of character violence”. This means people are free to avoid rewarding female characters in-game and can also get out of taking them seriously. If someone behaves in a sexist way, people might think less of them but often there’s still no threat of consequence. The behaviour that often goes on in the field, if it were relocated to an office, would result in investigation and employment tribunals, which illustrates how some men are able to get away with treating women in the field in a way they might not always in real life.

    The Plus Side

    Things are getting better – in real life, many men and women are increasingly unimpressed with sexism. Male and female staff exist in senior roles in more and more systems. One LARP system I’ve heard has allegedly cancelled the contract of a catering company at its festivals because of numerous complaints about its staff standing around loudly making rape jokes with customers.

    It’s certainly unfair to say that every man who plays is sexist or hates women, or agrees with the things they hear their mates say when standing around in the dark at an event. It’s just as unfair to say that every woman that plays is either a victim suffering from sexism, encouraging sexism in some way or having to engage with sexism all the time. It also wouldn’t be right to say that every female player is actively engaged in dealing with or fighting their way past sexism all the time as they try to enjoy the game – most of the time people care more about killing the undead, and a lot of the time sexism does not come up. After all, it wouldn’t be much of a fun game if it was always horrible. When it does go wrong, though, fantasy can be just as bad as some of reality.

    I would advise women that are into sci-fi or fantasy to go LARPing if they like the sound of it – I think it’s awesome – but I wouldn’t sell it to them as a completely optimistic, prejudice free, potentially feminist activity – at least, not any more or less than any other male dominated hobby.

    • Ribenademon has been larping for 11 years since starting at university. He is very tall with laser beams for eyes; once mainly a purple demon, he now more often resembles a tall and angry tree focussing its efforts on fighting imaginary imperialism and colonialism, all the while appeasing its dark god. He also clearly spends too much time thinking about LARP. He looks forward to sacrificing you regardless of your gender.
    1. OK, not all of us. But a significant amount – about a third of the team – have LARPed at some point in their lives. Geek power at BadRep Towers!
    ]]>
    /2011/11/08/guest-post-women-and-larp-the-other-side-of-the-coin/feed/ 27 8034
    [Guest Post] Thoughts on Women in LARP /2011/10/18/guest-post-thoughts-on-women-in-larp/ /2011/10/18/guest-post-thoughts-on-women-in-larp/#comments Tue, 18 Oct 2011 08:00:35 +0000 http://www.badreputation.org.uk/?p=7802 A while ago we asked you all what you enjoy doing with your time, and whether you had any thoughts on your hobbies from a gender perspective. A fair few of you got in touch, and following on from Jo’s post on black metal yesterday, here’s Al on the soapbox…

    “That’s pretty geeky,” laughs the guy in the pub. “I bet you don’t get many girls doing that!”

    I sigh inwardly. I’ve just outed myself as a Live-Action Roleplayer, and although he’s never heard of it before, my drinking partner instantly knows that all larpers are young, socially awkward, computer programmers, and male.

    If you don’t know what larp is, it’s often somewhere between Dungeons & Dragons, World of Warcraft and amateur dramatics. We dress, act and speak as our character – so mages cast spells using vocals, and combat is resolved using specially-made “safe” weapons to hit each other. Sound silly? Damn right, and a great deal of fun too.

    I’ve been larping for 16 years, and although many systems and genres exist, I mostly enjoy standard “fantasy” settings, with warriors, wizards, trolls and the like. A game might be 8 friends playing in a local wood, or several thousand at the largest of the weekend fest events.

    Rules and Regulations

    What’s it like larping as a woman? Well, there’s the rules, for a start.

    The rules of a system cover combat mechanics, magic systems and character creation. Superficially, for the past 15 years these have been gender neutral. In every system I have played, skill sets are available to any gender – a woman can play a battle-hardened warrior, just as much as a man can play a one-hit healer.

    Illustration showing a white woman with red and orange wild hair in a purple gown. She is holding a crystal ball and wizards staff and wears large ram horns on her head. Illustration: Miranda Brennan, all rights reservedLarp is a physical sport, and other restrictions have far more impact upon your character choices than gender. L has been larping for nearly 20 years. “If you don’t have the physical ability, you are far more restricted from playing a tank than if you are a woman,” she says. “In my experience, what affects somebody’s ability the most is personality: a combination of being larger than life, able to take initiative, play your character, and be part of a team.”

    As well as the rules, game creators invent the world into which characters must be placed, and these can come with social prejudices. Usually these are fantastical (“We hate the unliving!”) but a few reflect more real-world issues. For example, a society might be defined as “matriarchal”, such as many of the Drow from the Lorien Trust events, or the Tritoni from Profound Decisions‘ Maelstrom system.

    Is this a problem? Perhaps. Cultural distinctions add flavour to a game, but by singling them out, other cultures risk being tarred as “patriarchal” by default. But players who don’t wish to interact with these issues in their games can usually opt out.

    “I’m fine with Maelstrom, where there are a couple of cultures with strongly ingrained gender roles,” says R. “I can simply avoid playing a member of either culture and there is still a lot of game available. I don’t want to stop other people roleplaying gender politics just because it’s not something that interests me.”

    Young, Geeky Men

    Larpers should be used to stereotypes – as we’ve already established, we’re all single, misanthropic male students, yes? Well, no. Larpers are doctors, lawyers and teachers (and, yes, students and computer programmers). We often started as students, but most of my University friends are still larping, and are happily partnered (usually to each other).

    Photo: a young white woman with long blonde hair wearing Roman-style armour. Photo by Flickr user Ara from the Odyssey LRP photo pool on Flickr, shared under Creative Commons licenceAnd today, “male” is definitely right out. Women play at every level, both as players and game organisers, designers and plot writers.

    We have our own stereotypes. We’re familiar with the Metallica Warrior (rock t-shirt, black jeans, £80 sword) and the Drunken Bum (turns up, drinks beer, smokes rollies).

    Women in larp face stereotypes too. The most persistent is the “Healer Girlfriend”. She only came because her boyfriend insisted she’d enjoy it. The description is damning – you aren’t a proper character. Worse, your actions are only defined by a man, and you just exist to enhance his weekend (and act as a trophy for him to parade, of course).

    R, who has been a key player and organiser in her local group for many years, agrees. “The stereotype is certainly sometimes accurate, but I don’t think it’s fair because applying it is patronising and dangerous. Even to people it does apply to.”

    Healer Girlfriends do exist, albeit briefly. “I effectively started at the Gathering as a Healer Girlfriend,” says L. “In my experience, one of two things quickly happens; either she gets bored and stops playing, or she finds her own game.” L found her own game, becoming one of the most renowned characters – and players – on the field. To call her a Healer Girlfriend now would be laughable.

    Another trope is the “Shelf” – the larper in a corset, often generously endowed, and invariably flaunting cleavage for (predominantly) male attention. Characters might resemble the likes of Ce’Nedra (from David Eddings‘s novels), or Tika Waylan (from the Dragonlance books) – or some less salubrious counterpart. Are these roles compatible with calling larp a feminist-friendly sport? Personally, I’ve always struggled with this. Empowerment does not equate to equality.

    Ultimately I must have faith in those who choose to play these parts. We have a responsibility to resist stereotypes, and expect more from our fellow players. In film, the corset-wearing pretty girl is too often a bit-part to the male lead, but no larper writes a character in order to be part of the scenery. In your head, this story is all about you. There’s a place for these heroes, and a panoply of other characters, pleasant or otherwise – I could count on one hand the characters I’ve played that I wouldn’t detest if I met them in real life.

    Real Life

    Ah yes, real life. We tend to let our hair down at events. Late at night, you’ll find more than a little drinking, carousing and singing of some shockingly ribald songs round the campfire. That said, larp events are, for most, a safe, welcoming, accepting place to be.

    “I generally find male larpers polite and gentlemanly,” says P. “I don’t remember any instances of sexist behaviour, but then, I don’t feel particularly vulnerable to that type of abuse, and particularly these days I feel confident to challenge it or ignore it. The main sexist type of behaviour is a tendency towards protectiveness, but I don’t find that offensive.”

    “I have had someone try to stop me doing heavy lifting during setup and takedown because it’s a ‘man’s job’.”, says R. “That’s hardly related to larp. It’s a piece of sexism ingrained into society in general, which does need a kicking.”

    Things have changed over the last 10 years, says P. “The proportion of female to male larpers has improved a lot in that time and changed the dynamics in the field.”

    Larping men seem more liberated. The Gathering is one of the more child-friendly events; of the parents I counted this year pushing prams or herding toddlers, nearly a third of them were men. (Think that’s not good? Try counting the same thing in your town centre tomorrow). When there’s no social difference between genders, there’s no pressure for women to “stay home” whilst the men go out and fight the battles. We draw our characters from fantasy, but women aren’t relegated into playing The Arwen.
    Illustration: on a blue background a young black woman with elf ears and green hair poses in Roman-style armour with a shield with a dragon on it. Illustration by Miranda Brennan, all rights reserved

    Playing Your Part

    In larp, you must physically represent – physrep – your character. Costume, weaponry and armour is available to turn anyone into a warrior or a wizard. However, a tall, balding, overweight man can put on a pair of pointy ears and call himself an elf, but he’ll be a tall, balding, overweight elf none the less.

    Does this restrict a woman’s game? In other forms of gaming, there’s nothing to stop you playing a character of another gender, but this is much harder in larp. Effectively portraying another gender takes more care, physically and socially, than most larpers are able to put in over the course of a weekend in a tent. The easy option is to go “panto” – fake breasts and falsetto, or badly-drawn beards and that testicle-airing stance of the “man”. Such characters make me wince. They rely on stereotypes – invariably negative – that are almost always drawn from our out-of-character world. Not only offensive, but immersion-breaking to boot.

    That isn’t to say that gender-reversal can’t be done well – it can. But for the most part, a woman can only play female characters. Does that really matter? I don’t think so. All larpers make sacrifices over what they can play – the overweight can never play svelte, the clumsy can never play jugglers, the tone-deaf can never play bards. P says she has never felt restricted in her character choices by her gender. “Physical ability has been a much bigger restriction for me,” she says.

    I Love Larp

    Writing that last paragraph made me remember why I love larp so much. There are so many other things we can play. The recluse can play a talented diplomat; the coward can play the hero. And more pertinently, women can play characters with real power. There is no glass ceiling. A woman playing a warrior will be judged and accepted not on her gender, but on how well she can wield a sword and shield. In Profound Decision’s Odyssey campaign, when a woman was elected Autocrator of Carthage – a bloodthirsty and vengeful nation in-game – nobody gave a damn about her gender, merely whether she could deliver us the victory we so deeply craved over our arch-nemeses, the foul dogs of Rome.

    So what does it matter if you can only play women? If you’re judged by your actions, not your gender, not a jot.

    Introduce yourself as head of a guild, and you will rarely see that condescending attitude so common in the real world that shouts, “Gosh, and you’re a woman as well! How very clever.”

    Take up a battleaxe, gather your spell cards, ally with your foes and betray your friends. There’s a thousand others in this field who don’t care if you’re male, female or neither. Sharpen your wit, hold the line, and cross swords, for they’ll show you no quarter.

    *

    • Al has been larping since he fell in love with the hobby at University fifteen years ago, and to his continuing surprise, never grew out of it. He is currently attempting to bring up his kids to be free of gender expectations, as well as awesome swordfighters.
    • Illustrations by Miranda
    ]]>
    /2011/10/18/guest-post-thoughts-on-women-in-larp/feed/ 15 7802
    [Gamer Diary] RPG Advertising: Where Did All The Women Go? /2011/05/16/gamer-diary-rpg-advertising-women/ /2011/05/16/gamer-diary-rpg-advertising-women/#comments Mon, 16 May 2011 08:00:41 +0000 http://www.badreputation.org.uk/?p=4951 It’s a guest post! Rai got in touch with us on Twitter to see if they could do anything about our lack of posts on gaming (apart from Markgraf’s brow-furrowing loving critiques of Assassin’s Creed, natch). “Welcome aboard!” we said. Here’s the first of what’ll hopefully be a series of entries in BadRep’s Gamer Diary.

    March saw the eagerly anticipated release of Dragon Age II; the follow-up to Dragon Age: Origins and Awakening (along with all the extra DLC that became available during the interim period). Dragon Age, for those of you unfamiliar with the games, is a fantasy RPG in which you guide your character through quests and the main plotline, battling all manner of nasty creatures and unscrupulous types along the way. You gather a team made up of mages, warriors and rogues who may be human, elf or dwarf, and they help you defeat the forces of evil.

    One of the key features of games like this is that you can build your own character: you pick the gender, the hair style, the facial features, the class (e.g. a mage), and in some instances you can even pick the voice. I, for example, have a male warrior elf with ginger hair in Origins and in Dragon Age II my character Zakarianna Hawke is a female, white-haired rogue with a facial tattoo (you can see a visual of her below left). The possibilities aren’t quite endless, but they’re still fairly comprehensive.

    Screenshot from Dragon Age II showing an athletic-looking elf in armour with short white hair and sporting a blue facial tattooOther popular games that boast this feature include the Mass Effect series and the Fable series, both of which I thoroughly enjoy. I was, however, quite late to the Mass Effect party for one very key reason: I thought you had to be male. That is to say, the advertising and marketing for Mass Effect gave me no inkling that there was any other option than to be the character that features in the trailers and the stills.

    Normally this doesn’t bother me (pretty much all the games I have ever played have a male protagonist) but I read an unfortunate article that suggested Commander Shepard – Mass Effect’s protagonist – was a bit of a womaniser. So I wrote it off.

    I then, much later, got a little overexcited by all the sales after Christmas in which I saw Mass Effect 1 and 2 for a little over a tenner. I asked my brother what he thought of them and ended up buying the games – turns out, you can play as a female character! Plus all the womanising depends entirely on the decisions made in-game by the person directing the character (again, my take on Commander Shepard, Drakhoa Shepard, is just below left further down).

    This little surprise, combined with Dragon Age II’s recent advertising prior to its release, made me wonder why games that allow you to play as male or female are only ever marketed using the preset male appearance. For illustration purposes I have collected a few trailers courtesy of YouTube:

    From those trailers alone, would you have any idea that you can actually play through as a female protagonist? If you knew nothing else about these games, I doubt there’s any chance you’d be able to guess the female protagonist option from the advertising. This could be quite off-putting to gamers (not just female gamers either) as the advertising doesn’t highlight the option of choice that you get in the game; to be a character that you want to be. It certainly put me off: when confronted with the limited information and the possibility that the male protagonist was a character I wouldn’t be able to stand, I chose to look elsewhere. Even though, for me, that elsewhere was probably going back to a First Person Shooter with a male protagonist: at least most of them don’t talk, and you forget the character when you’re facing down hundreds of Replica soldiers or when a Necromorph just came bursting out of an air vent to tear you to pieces.

    Screenshot from Mass Effect 2 showing a woman with dark hair and a serious expression, wearing an orange spacesuitI’m not trying to fault these RPG games here, though they do all have some downsides – I’m just wondering why the distributors and the marketing bods decide to exclude one whole section of their demographic in one swoop. I’m sure there is some (weak) reasoning to do with demographic statistics and some blanket statements about who buys these games, but surely that’s wearing a little thin by now? I certainly got sick of seeing the preset male character’s smug face in all the Dragon Age II trailers.

    Well, if we look over at Blizzard and some of their teasers for Diablo III (coming out later this year) then there are some positive developments on the horizon. They’ve begun releasing trailers relating to each ‘class’ of character for the upcoming game – all of which can be played as a male or female version – and, most importantly, they’re telling us all about it in their advertising!

    Demon Hunter and Wizard are two of the classes you will be able to play as in Diablo III; the others are Monk, Barbarian, and Witch Doctor. The latter three are automatically presented as male, but Demon Hunter and Wizard are automatically presented to us as female on Blizzard’s website for Diablo III, despite the fact all five classes can be played as either. It is interesting as well that at BlizzCon2010 the 19 minutes of gameplay footage included in the press kit featured both the female Demon Hunter and Wizard as the protagonist.

    Clearly, then, not all RPG gaming advertising is male-centric, and hopefully more companies will start to follow down the path that Blizzard is taking – showing the audience the variety that is available in-game, instead of just marketing it at male gamers and assuming female gamers (should such a fabled beast exist – haha!) aren’t going to get offended at being ignored or forgotten about.

    They are, as I mentioned earlier, all good games (Fable, Dragon Age, Mass Effect) so don’t let the advertising put you off playing them, but equally let’s not resign ourselves to the notion that male-centric advertising will never change. It is changing; it just happens to be very slowly.

    • Rai, at the tender age of 23, has been gaming for 15 years and writing for 10 – perfect combination! Watch this space for more Gamer Diary.
    • Have an idea for a guest post, or a project you’d like to tell us (and the world) about? Send us an email.
    ]]>
    /2011/05/16/gamer-diary-rpg-advertising-women/feed/ 14 4951